A McDonald's ad generated by a neural network was named the worst of the year

Category: Advertising, PEGI 0+
Today, 13:46

Global brands continue to experiment with neural networks. McDonald's recently released a commercial generated entirely by AI. Customers didn't appreciate the creative approach.

McDonald's released an advertisement generated entirely by AI. It took seven weeks, ten employees, and thousands of ads.

The video has already been called the worst ad of the year, or even recent years, online. People are cursing neural networks, and many admit they were uneasy after seeing it and would prefer to simply forget the damned sight.

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