16 Brilliant Examples of Outside-the-Box Marketing (17 Photos)

Traditional marketing can cost a fortune, but fortunately, there's always a low-budget alternative: creative thinking. Guerrilla marketing is a cost-effective strategy that relies on unconventional tactics and pure imagination. The term was originally coined by American advertising mogul Jay Conrad Levinson.





So how does it work? It’s all about clever messaging and an out-of-the-box approach that leaves a lasting impression on shoppers. Want to see what that looks like in practice? Here are a few brilliant examples.



Organic boomerangs.





Special discount for

Breaking Bad

fans!



“Talk to me, I’m in the mood to stay in bed!” Pretty sure my tea is hitting on me ????



Snowman noses on sale.



Popped into the local grocery store and definitely wasn't disappointed.



The ultimate dilemma: condoms or diapers?



Great skirt! Where did you get it?



Cold as Grumpy Cat’s heart.



The legendary hit now comes with a flavor!



Pick me up, I'm single.



Something is wrong with this price tag.



Dragon fruit.



That moment when you find the perfect avocado at the supermarket. Channeling your inner Daenerys Targaryen!



Meat superheroes!



Wait, is this really that heavenly taste?



A Victorian-era iPad.