Great publicity stunt

All that glitters is not gold. Advertising booklets were scattered on the street of one of the cities, which are very similar to a wallet from a famous luxury brand.

Nowadays, marketers face a difficult task: to attract the client’s attention and retain it, because today, probably, all methods of attracting the target audience have been tried. However, some marketers never cease to amaze, like the experts in this video.

In their case, walking down the street, you might think that you found a wallet, and not just any wallet, but from a famous luxury brand. In such a situation, many will at least become curious. But such curious people will be disappointed, since inside there is a simple leaflet. Although, it may not be a disappointment, but a truly needed product or service.