Beer for Old People Invented in Brazil (3 photos)

Beer, like other low-alcohol drinks, has an age restriction in most countries. In some places, it's sold to those 18 and older, while in others, only those 21 can buy the beer. Brazil has gone a step further and created a new beer that's only available to those 70 and older. No, we're not talking about an exotic drink with hints of valerian. This new beer for seniors is specifically tailored to their taste buds.





Beck's has released a limited edition, unusual beer for older connoisseurs. The idea wasn't born out of nowhere, but was based on serious scientific research. It's well known that with age, the human senses begin to function less effectively. Vision and hearing decline, and aromas and touch are less clearly perceived. Unfortunately, this also affects the taste buds.



Beer connoisseurs are well-versed in the tastes of beer. All those "bitterness," "sourness," and "notes" play a significant role for them. However, with age, distinguishing nuances of taste becomes difficult, and this greatly distresses beer lovers. For some unknown reason, only Brazil has addressed this obvious, global problem. After painstaking work and countless tastings, a drink for beer patriarchs was born.



What's the difference between Beck's "senior" beer and regular beer? Simply the increased bitterness. Young people will find it unusual, perhaps even unpleasant. But for those already retired, the taste will be just right, given the peculiarities of their taste buds. To protect the limited edition from curious onlookers, the new beer was sold only to the target audience.

So if you're under 70, you'll have to send your dad or even grandpa for this beer. And it doesn't matter which brand you get—scientists have proven that beer makes us happier. In moderation, of course.