Paying for air: a selection of clever marketing tricks (16 photos)
Marketing sharks are scary people, because they know how to force people literally pay for air. Their cunning tricks and beautiful picture create the illusion that we have the coolest product in front of us, and even such an attractive price! But when we take off the packaging, we see... shish! In this case, the expression "do not judge by the cover" takes on a special meaning. meaning.
Two for the price of one, what a beauty! 
Additional blank squares on the pill box 
Classic 
It will easily fit at least three more sweets. 
The wonders of pricing 
Disguise 
Large package with a mini-tube hidden inside 
So, according to the manufacturer, a cheese sandwich looks like 
These firecrackers were just a total disappointment 
1001 stickers and 768 of them are useless stupid squares 
Tricky design 
This is such a joke, right? 
Some manufacturers are masters at breaking customers' hearts 
Such packaging for ten tiny candies 
Why leave so much unnecessary space? 
A little air as a gift 











