30 examples of how marketers fool consumers with packaging (31 photos)

Category: Advertising, PEGI 0+
27 March 2023

It's hard to put into words the hurt you feel when you open a giant and juicy pack of chips and you see that there is air in twice as many chips. Fortunately, netizens tirelessly work to catch unscrupulous manufacturers in such fraud: even entire subreddits are devoted to this.





1. This is blatant impudence



Source 2Korean students built a raft of potato chips to prove they had too much air in them.





3. The only function of this packaging is to make the buyer think that this is a whole bottle, not a small tube.



4. Top 10 betrayal anime



5. Is it really legal?



6 Shame on the Viking Name



7. Bath balls ... but there is a nuance



8. Nobody and nothing can be trusted



9. "For two", seriously?!



10. A whole box of beef jerky... well, almost



11. Is this a cream for one finger?



12. A whole yard of Snickers. Excuse me, but what system of measures is this?



13. "My flashlight had a panel torn off, exposing a piece of concrete, apparently to make the flashlight seem more solid and heavy."



14. Whoever came up with this got a giant prize anyway.



15. Typical airport food



16. Candies in this package already end with the letter E



17. And it cost 5 British pounds



18. If you listen carefully, you can hear a child's cry of disappointment.



19. "I understand samples are samples, but what a waste of plastic."



20. "You can probably imagine my daughter's disappointment when we opened this 'super set'



21. Extreme...swindle



21. Where else is 2/5?



23. Flip this can of sprinkles over and you'll see how much it's actually in there.



24. Also, the tip of the horn is probably empty



25. Exactly enough to be seen in the "window"



26. And then exactly to the visible line



27. "2$0 for 11 candies. Happy Valentine's day!"



28. "Fruit Bread"



29. Large box for just 8 mini Snickers



30. Vegan minced meat: or rather, half of it

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