Pornhub has published its statistics for 2023 (4 photos + 1 video)
Adult site Pornhub has shared its annual review, revealing users' top searches and "dirty desires." Well, let's get acquainted. 
The Canadian site Pornhub is the largest online pornographic platform in the world, and also one of the most visited sites. Every year it sums up the results and reveals statistics of views, popular queries and user preferences.
Every year, the Pornhub team looks at data from billions of visits to find out what content has defined the last 12 months in the porn industry.
If 2023 could be summed up in three words, it would be “bigger, bigger and biggest.”
It appears that size does matter, as searches involving these terms are up 177% this year. And the search queries "BBW", "big ass" and "big dick" made it into the site's top 20.
“It’s human nature to be curious about the unusual. When it comes to sex, it's no different. We are all voyeurs to one degree or another and want to see extremes - things that are not available to us in real life.” — Dr. Laurie Betito, Center for Sexual Health.
The most popular categories for 2023
Other defining themes for the year included “maturity” (up 77% year-on-year), “uniform” (up 243%) and “sexual healing,” with searches for “therapy” up 344%.
But the data also shows users' growing passion for artificial intelligence. The site recorded an increase in interest in “sex machines.”
Searches for “android,” including terms like “android cosplay” or “android role-playing game,” are up 1,689% (yes, there’s no mistake there). Searches for "Sex Robot" and "3D Robot" are up 304%, while interest in the new term NPC (Non-Player/Non-Playable Character), which is very popular on TikTok, is up 1,541%. It's weird, but ok.
But overall, the most viewed categories were the most traditional and familiar: the top 10 included requests from lovers of lesbians, Japanese, black, anal, milfs, transgender, mature women, threesomes, hentai and “big tits.”
Top 20 "Most Concerned" Countries That Drive 78.5% of Daily Website Traffic
The ranking of popular porn stars also remained relatively stable compared to the previous year.
As in 2022, Abella Danger took first place, with more than 1.8 billion views. Also rounding out the top five are Angela White, Eve Alfie, Lana Rhoades and Violet Myers.
And now - good news! This year, people are staying longer on the site: in 2023, the average time spent on Pornhub increased by a whopping 15 seconds, and the average visit length was 10 minutes and 9 seconds. Well done.
Once again, the United States was the sexiest country in the world, providing Pornhub with the highest daily traffic, followed by the Philippines, France, Mexico and the UK.
Most popular searches, pornstars and categories in the UK
The UK, despite its small size and population, has managed to rank fifth in the world in terms of viewing figures. The most popular sections among the British are “milfs” and “lesbians”. Also popular queries include “mature British women” and “British dogging”.
