Doshirak from Schwarzenegger and pants from Chuck Norris: what was advertising with celebrities in the past (12 photos)

It seems that the customer will actually buy anything if on the package will be his idol. But what did the celebrity ads look like earlier?





The father of PR, Edward Bernays, was the first to use celebrity advertising. In his books, he explained it this way: making people follow the lead of leaders one trusts. It may be a friend, relative, politician, TV star, movie character or cartoon."

Chuck Norris advertising jeans, 1977



Century, formerly a martial arts apparel brand, has released Chuck Norris Action Jeans.

Marilyn Monroe and cigarette advertising






Marilyn Monroe and shampoo



Elizabeth Taylor in a soap commercial, 1956



Arnold Schwarzenegger in an ad for Japanese instant noodles and an energy drink






Muhammad Ali promotes cockroach poison



Esther Williams for Max Factor



Esther Williams is an American swimmer and actress. Star of the 1940s and 1950s.

Twiggy and false eyelashes



Woody Allen advertising vodka, 1966